Xura has announced an agreement with the Telefónica Group to become a global messaging partner across all countries operated by the multinational.
As part of the agreement, Xura will deploy its Message Controller (MCO) solution across Telefónica’s network, providing an advanced, multifunctional messaging platform that will play a key role in the evolution of the operator’s messaging infrastructure.
Xura will be an exclusive partner across Argentina, Chile, Colombia, Ecuador, Mexico, Peru, Uruguay, and Venezuela. Telefonica Brazil (Vivo) is not included in the agreement’s exclusivity clause.
Enabling SMS and MMS services for the Telefónica Group, Xura Message Controller can also be used as the launchpad for future IP-based services, and will provide a wide range of intelligent routing functions and scenario analysis for triggering sophisticated message handling and optimising traffic.
Additionally, with Xura Message Controller, Telefónica will activate Xura’s next generation SMS firewall including its SpamShield module, implementing real-time spam and fraud detection techniques, unique self-learning algorithms and providing a deep understanding of the network.
Xura Message Controller will flexibly integrate within Telefónica’s overall networking ecosystem to reduce complexity and provide optimal efficiency for greater return on investment (ROI) and, because the solution is fully virtualised, it can be deployed in an NFV (Network Function Virtualisation) environment, improving efficiency and lowering costs.
" Not only will this messaging framework future-proof Telefónica’s messaging infrastructure, but the new scope will mean we can secure their networks and protect them against fraudulent activity, as well as support them as they migrate to NFV,” said Philippe Tartavull, Chief Executive Officer at Xura.