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AfricaCom 2018 Promotional Opportunities

Developing Telecoms has designed a range of promotional packages that will help you maximise your company’s marketing message around Africa's largest telecoms and technology event.

Raise awareness of your brand and ensure that visitors and other influential telecom industry buyers and decision makers throughout Africa are aware of the products, services and solutions you are offering as well as key announcements you make before, during and after this key event.

Together with our promotional show packages please consider our list of show opportunities which may offer a more tailored approach to your requirements.

Show Packages

The Warm Up package – US$3,095 to US$3,795

Maximise visitors to your stand at the show by using our invitation e-shot opportunity coupled with the publication of your thought leadership article that we will promote for a 3 month period chosen by you. A saving of US$395

Upgrade your Article to a pre-show Briefing/Interview for an additional US$700, a total saving of US$495

The Main Event package – US$3,395 to US$4,890

Demonstrate your market leadership by choosing our video package in conjunction with our article opportunity. A saving of US$395. Add on the 6 month promotional element for a further US$1,495, a total saving of US$695

The Post Event package – US$4,595

Combine our video package with a White Paper promotional package. A saving of US$645

Show opportunities

Pre‐Show Briefing / Interview

Conduct a pre‐show briefing or interview by phone and email. Our editor will prepare the text in our house style and submit this for your approval prior to posting online.
Includes article creation, comprehensive web portal and newsletter promotional package. 3 months display: US$2,795

Sponsored Article

Post a promoted thought leadership article online to present case studies, create independent reference points and build awareness of your products, services and solutions.

Includes comprehensive web portal and newsletter promotional package. 3 months display. US$1,995

On‐site Video Interview

Filmed at AfricaCom, our crew will visit your booth and record a video interview or presentation piece with a representative from your company. Typically 3 to 4 minutes length video is edited to house style for your promotion: US$1,795

Add our comprehensive 6 month web portal and newsletter promotional package for an additional US$1,795

White Paper

Post a promoted white paper online to build awareness of your expertise and experience, distribute content and generate sales leads. Includes dedicated download page and form, comprehensive web portal and newsletter promotional package and supply of sales leads for 6 months. 6 months display: US$3,495

Banners

Create maximum brand awareness, highlight your products, services and solutions and generate significant additional traffic for your own web site, visitors to your exhibition stand and sales enquiries.

  • Web MPU / Leaderboard: US$795 per month
  • Web Rectangle: US$419 per month
  • Newsletter large banner: US$395 per issue

Web banners based on 10,000 impressions per month.

Invitation e‐shot

HTML e‐shot sent to more than 7,500 potential visitors in Africa, the Middle East, and Central Asia: US$1,495

Many of the above are limited availability so call us now on +44 (0) 7734 315 506 or +44 (0) 20 8693 6089 or email This email address is being protected from spambots. You need JavaScript enabled to view it. to discuss how we can work with you to maximise your promotional objectives.

Video @ Digital Transformation World 2018

High end video creation for your content marketing needs

Get a higher return from your TM Forum DTW participation by recording a professional quality video during the exhibition. Extend the reach and effectiveness of your participation at this exciting event and create a high value asset for use in your future digital marketing programs.

Have your senior executives interviewed at the show with our editorial team or utilise the event's high market profile by filming a product demonstration. Whatever you choose to film Developing Telecoms will help you create the best possible video for your post event needs.

  • Include a link to your video in follow-up 'thank you' emails to clients post show;
  • Send a video link to non-visitors on your customer and promotional database updating them on what they missed;
  • Post the video on your own website and You Tube, Twitter, LinkedIn and Facebook channels;
  • Host your video on developingtelecoms.com market leading web portal where it will be viewed by more than 17,000 unique monthly visitors;
  • Distribute your video to 26,000+ telecom decision makers in emerging markets globally who subscribe to our newsletters and social media channels.

Our professional video promotion solution is designed to help you increase the reach of your Digital Transformation World 2018 investment and take your messages to telecom buyers and specifiers in emerging markets globally.

group shots 2018 600

Great Inclusive Value

We have a great value inclusive price of US$1,750 for filming at your stand with a member of our editorial team as the interviewer, editing and supplying finished video. The package also includes:

  • All videos recorded with us are hosted on Developing Telecoms news portal - 17,000 unique visitors per month - for six months
  • Your video will be featured in one edition of our weekly newsletter distributed to over 26,000 telecom decision makers in emerging markets globally

Additional Featuring & Promotion Options

Feature and promote your video on Developing Telecoms web portal home page, in our weekly newsletter and social media to get many thousands of extra views.

  • A three month promotion package costs only US$1,090 or double this to six months for only US$1,590.

Other Services

  • Distribute your video in one edition of our weekly newsletter at a date of your choosing: US$250 or US$500 for three editions
  • Make a second video at the same time: US$995. This is ideal if you need to send out different messages to specific marketplaces, for example in another language.

If your video requirements are for a longer period than an interview or presentation we can arrange offsite, half day and daily rates. Contact us to discuss your requirements.

The Tech Details

Packages include:

  • Pre-event briefing call or email to discuss the topics, storyboard and interview questions;
  • Pre-recording visit your stand or meeting area to fine tune the content and select settings and camera angles. If you want to shoot elsewhere we can do this too;
  • 45 minute filming time allocation per video;
  • Supply of first draft to make minor edits and for final approval;
  • 7-10 day turn-around time to finished video (subject to requested changes);

Our Team

Our highly experienced team have been working at major telecom events for several years. They have carried out project work for the GSMA and many international companies. Our editorial team have all spent time in front of camera and have experience in ensuring that the right questions and answers are generated for interview videos.

Bookings

To discuss your requirements, answer questions, talk about prices and to book a video for DTW 2018 please contact Stuart Willett on This email address is being protected from spambots. You need JavaScript enabled to view it. or call +44 (0) 7734 315 506

Guidelines for PR Agencies

Thank you for your interest in Developing Telecoms. We appreciate your desire to publish content on behalf of your clients on our Portal. However, before adding us to your database and sending your press releases we ask you to note the following, if for no other reason than to avoid disappointment:

  • Please send announcements by email only,within the body of the email, not as an attachment. In particular do not send us PDFs - do you really think we have time to retype your announcement in full?
  • A great image will increase the chances of your announcement being used. But please make sure you have the image copyright owner's permission to use it first. Send images by email as an attachment (not embedded in a Word document) or provide links for us to download them. 600 x 450 pixels @ 72 dpi is our default size. Any smaller and they are no use.
  • Please do not waste your time and ours by phoning to ask if we are going to use your press release. If you have emailed it to the correct address we have got it. A phone call will not influence whether it will be used. Multiple phone calls could certainly influence whether we will use it and you won't like the answer!
  • Developing Telecoms covers Emerging Markets, as in geographic areas such as Africa, not new technologies such as 5G, although there is a huge amount of interest in new technology including 5G in emerging markets. Please do not send us news about things that are happening in Western Europe, the USA etc... Do your homework!
  • Developing Telecoms is a News Portal which means we cover news. White papers, case studies, thought leadership articles, executive interviews, exclusive briefings and the like are not news, they are marketing. Our readers like to read all these and more but you or your client do have to pay to have them distributed to our audience. Just like you, our staff need to be paid and it costs a lot to operate a high quality news portal with the reach and influence we have.