22 May 2012
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GSMA celebrates Barcelona success

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Winding up four days of conference and exhibition activities in Barcelona, Spain, the GSM Association can now report that more than 47,000 visitors from 189 countries, including delegates, exhibitors, contractors and media, attended this year's GSMA Mobile World Congress.

The event attracted executives from the world's largest and most influential mobile operators, software companies, equipment providers, Internet companies and media and entertainment organisations, as well as government delegations. Half the Mobile World Congress attendees hold C-level positions, including more than 2,800 CEOs.

"We're extremely pleased with the turnout that we've seen this week. The strong level of attendance, particularly among the C-suite of the world's leading communications companies, demonstrates that Mobile World Congress continues to be the place where the industry comes to do business," commented John Hoffman, CEO, GSMC Limited. "The mobile industry stands out as one of the few vibrant sectors in a tumultuous world economy, and this week's Congress emphasises the important role mobile has in creating new opportunities that will drive future growth."

During the event, leaders from companies including AT&T, China Mobile, China Unicom, Ericsson, Microsoft, MySpace, Nokia, Telefónica, Telenor, Verizon Communications and Vodafone, gathered to address head-on the challenges presented by the global economic slowdown and outline strategies for sustaining growth. Additionally, the Congress delved into the world of mobile entertainment, with the one-day Mobile Backstage event featuring the Mofilm Mobile Short Film Festival.

The 2009 Congress featured 1,300 exhibiting companies and occupied more than 57,000 square metres of exhibition and hospitality space, a footprint 11% larger than that of the previous year. Nearly 2,400 international print, web and broadcast media attended the event to analyse and report on the many significant industry announcements made at the Congress.

"Barcelona has again been a tremendous host city for the Mobile World Congress," continued John Hoffman. "We thank the city, Catalonia, Fira Montjuïc and all our Barcelona partners for being such warm and efficient hosts. We would also like to thank our sponsors, particularly our Platinum sponsor LG and our Mobile Innovation Platinum sponsor Generalitat de Catalunya for their support."

* The Mobile World Congress sister event, Mobile Asia Congress, will be held in Hong Kong in Autumn 2009 and will feature a conference programme that will explore the major strategic issues and opportunities facing the mobile industry as it moves forward. Event dates for Mobile Asia Congress are forthcoming.

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