Handsets, Middle East: Sony Ericsson’s latest addition to its Walkman phone family is now available in leading retail stores across the Middle East. The W550i features an integrated 1.3 Megapixel camera, full Internet browsing capability and 256 MB internal memory capable of storing between 60 and 120 music tracks.

In addition the new handset has a digital music player that can either deliver sound through two external stereo speakers or through stereo headphones provided with the phone. Loading music onto the handset is simple with the intuitive Disc2Phone PC software.  The phone allows users to listen to up to 30 hours of music when the phone function is switched off.

The music pauses automatically when a call is received, allowing the listener to take the call before resuming the paused music. A direct music button gives instant access to the Walkman music player, which can be used independently of the phone.

The W550i also offers a games console experience. Games can be played with the screen positioned horizontally and buttons on the left and right of the screen being used for two-handed control.